Excelsior Paints Launches Advanced Colour Tint System
Excelsior Paints introduces its advanced colour tint system, offering vibrant, accurate colours and improved retailer margins.


Excelsior Paints, a trusted name in the South African paint industry for 89 years, has unveiled its advanced colour tint system. This innovation is set to redefine colour accuracy and vibrancy, offering significant benefits to both retailers and customers.
A Legacy of Quality and Innovation
Based in Roodepoort, Excelsior Paints has built a reputation for quality, consistency, and local manufacturing. The company’s commitment to innovation is evident in its latest launch, which aims to enhance its leadership in the colour segment.



Benefits of the Advanced Colour Tint System
The new system ensures:
- Consistent and accurate colour matching
- A broader range of vibrant shades
- Improved retailer margins and profit opportunities.
This development is designed to meet the evolving needs of the market while maintaining the high standards Excelsior Paints is known for.
International Expertise with Local Relevance
Through its affiliation with the U.S.-based Colour Guild, Excelsior Paints gains access to global forecasting, research, and trends. This partnership enables the company to develop colour palettes that resonate with local tastes and conditions.
Supporting Retail Partners
Excelsior Paints continues to invest in technology and innovation, ensuring its retail partners have access to dependable, high-quality paint solutions. The advanced colour tint system is a testament to this commitment.
For more information, visit www.excelsiorpaints.co.za or call 011 474 1900.
For a more detailed coverage of this story, read our March 2026 DigiMag.